It’s Still All About the User Experience: Think Shoes!

When you think about it, nearly everything comes down to the user experience. Which phone you choose, which software packages you end up keeping, which car you drive – hmmm, maybe even which person you chose for your partner!? How well something works for you really matters. If you still don’t believe me, go look… More It’s Still All About the User Experience: Think Shoes!

Five Reasons Attending the Ypulse Mashup Will Help Your Business

On Monday, June 1st, another fantastic 2009 Ypulse Youth Marketing Mashup will kick off in San Francisco. If you aren’t already reading the daily Ypulse newsletter, you should be. But more importantly, if you haven’t figured out the value of attending the Mashup, let me give you a few good business reasons why you should.… More Five Reasons Attending the Ypulse Mashup Will Help Your Business

Meet Listen2Youth at Tech Titans SD Forum Event

Join us on Wednesday, May 13 in Palo Alto to learn how today’s teens are also today’s entrepreneurs. SD Forum is hosting an event that looks really interesting if you are following the teen market. “Teenagers are in constant contact through multiple means of technologies, including Facebook, Twitter, email, IM, MySpace and cell phones. We… More Meet Listen2Youth at Tech Titans SD Forum Event

Millenials: The Apple Generation?

http://youtube.com/v/H2zhKnosJVs Check out this great video – a winner in our youth panel video awards! Michele not only managed to lure her dad into making the video but found some great props as well. And the story — you know how it turns out!

Leadership and the User Experience: Is there a relationship?

With the changes at Apple – Steve Jobs stepping down for awhile, it has me thinking about the relationship between leadership and the user experience. I have had the privilege of working for a number of great high tech companies in the last twenty years. I have been part of teams at Adobe, Cisco, Sun,… More Leadership and the User Experience: Is there a relationship?

Top 10 Most Embarrassing Moments for Teens, Families and Tech

In the process of talking with our panel members about how they have helped their families with technology, we discovered some great stories. So we couldn’t resist. Here are the Top 10 tales from our kids from around the world as they coach their families through the technology landscape! 10“My parents were in the middle… More Top 10 Most Embarrassing Moments for Teens, Families and Tech

Hey Everyone! Stop Advertising, Start Communicating

We hear it from our teens all the time – they want to hear from the brands they care about but they don’t just want any old advertisement. They want information that is relevant, useful and meaningful. Today, on MarketingCharts.com, I came across a new bit of research that offers an interesting perspective. One of… More Hey Everyone! Stop Advertising, Start Communicating